No one is saying it’s so easy during epidemics, but Canadians seem to be warming up an app that makes users talk.
Headquartered in New York City, the 10-year-old said Kiel has 96% of app downloads in Canada, a 40% increase in dates in this country and a 40% increase in dates in Toronto in 2020 compared to 2019.
“Generally speaking people are now dating digitally,” said Tim Magaucon, Hing’s chief production officer.
“In a partner we see who they want, what they want out of life and how people respond more.”
Kiel is trying to make the date even easier by introducing “ice creamers” with video triggers.
Conversation makers appear on screen and encourage the couple to share their personalities, saying “they often lead to their own interesting discussions because you often talk about things that are important to you.”
There are eight unique themes, including “Let’s Be Unique” and “Blurring the Lights,” and once a theme has been selected each of the tatters has five triggers to listen to each other.
“Canada is locked in now, which is a very challenging time for people everywhere and I think Canada in particular now,” Magou Khan said.
“One of the reasons we come out with features like video stimuli and so on is that even though we can’t see each other in person, we believe these are very effective and necessary to help people build human interaction in their lives.”
According to Hing, the main reason most people (58%) do not go on virtual dates is because they think it would be too bad, with two-thirds thinking that ice would reduce the date.
Their research shows that while it is safe to go back to live dates, more than half (52%) of users are still likely to go on video dates.