Set up a manger to open stores within Tesco supermarkets

PRET A Manger Tesco plans to open stores in supermarkets.

The move comes after the company’s city center cafes were attacked as the number of office workers dwindled.

The coffee and sandwich chain said it will open four stores in Tesco’s Kensington supermarket in June.

It said it would open three more stores in supermarkets in the summer as part of its transformation plan designed to help prevent the impact of the epidemic.

Fred announced more than 3,000 job cuts last year, enforced closures and weak footfall, driven by a low number of passengers, which has greatly affected sales.

The company has introduced its first retail range, a coffee subscription service and has expanded through distribution sites in an effort to help revive the business.

It already sells its baked home frozen croissants and granola at about 700 Tesco stores in the UK.

Fred said its new sites at Tesco stores will offer its coffee and tea, as well as a variety of freshly prepared dishes.

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Bano Cristo, the chain’s chief executive, said: “Last year, we set ourselves the challenge of bringing Brett to more people.

“Since then, we have started and developed our Fred-at-Home range, which brings Brett’s joy to the homes of people across the country.

“Now we take this further and bring Brett’s experience to select Tesco stores, making it even easier for customers to enjoy freshly brewed food and organic coffee as part of their regular Tesco store.

“As the UK emerges from the lockout, this partnership with Tesco is a new way and a way to change our business model to fix the way things work.”

Fred A Manger is ready to eat French, with more than 450 stores in nine countries.

However, the corona virus has severely affected its business, with the country’s upper and lower offices closed.

What do you think?

Want to open a Bread A Manger at your local desco?

Let us know in the comments.

Sophia Harrison

Part time worker

I'm Sophia Harrison working as a part-time staff at the Costco since the past year until I become as an author at the iron blade, hope I can use my experiences with the supermarkets here.

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