May 4, 2024

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Elon Musk puts a blue top on Twitter, Esther Crawford, 50 more

Elon Musk puts a blue top on Twitter, Esther Crawford, 50 more

Twitter CEO Elon Musk has a message for employees: Loyalty means nothing. Over the weekend, Musk laid off more than 50 employees at the social media company, including one of his most vocal supporters, chief product officer Esther Crawford.

Crawford made headlines in November when she tweeted a photo of herself sleeping in the office days after Musk took over Twitter in order to meet insane deadlines. Despite criticism from people who said Musk was making Twitter employees work around the clock prove themselvesCrawford took it one step at a time. Little at that time That “doing the hard things requires sacrifice.” the Newsletter platform I first reported Crawford’s firing.

The Verge reports that after Musk took over the company in late October, Crawford began looking for bigger opportunities on Twitter. She introduced herself to the new CEO and gave him fresh ideas on how to improve the company. Soon after, Musk tasked her with relaunching Twitter’s subscription product Blue, which had Disastrous debut.

Crawford confirmed her departure from Twitter in a post on Saturday night.

“The worst thing you can get from watching me watch the whole thing on Twitter 2.0 is that my optimism or hard work was wrong,” she said. “Those who mock sarcasm are necessarily on the sidelines, not in the arena. I’m very proud of the team that managed to build amidst so much noise and chaos.”

Crawford wasn’t the only high-profile theater employee. Martijn de Kuijper, founder of Twitter’s newsletter platform Revue, He said shortly after midnight Sunday that he thought he was being laid off when he did shut down from his email.

“Wake up to find I’ve been locked out of my email. Looks like I left,” De Kuijper tweeted, adding the facial emoji of greeting common among Twitter employees leaving the company.

The Wall Street Journal mentioned It appears that some employees were laid off via email on Saturday, informing them that their role had been canceled following a broader review.

The email read, according to the newspaper, “Today is your last working day at the company.”

Since taking over Twitter, Musk has made at least four rounds of layoffs, according to The Verge, leaving the company with fewer than 2,000 employees. Twitter had more than 7,500 workers when the billionaire took over.

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